{"id":1924,"date":"2009-02-15T01:00:39","date_gmt":"2009-02-15T09:00:39","guid":{"rendered":"http:\/\/www.nobleviola.com\/wordpress\/?p=1924"},"modified":"2013-02-07T19:31:10","modified_gmt":"2013-02-08T03:31:10","slug":"innovative-oregon-arts-organizations","status":"publish","type":"post","link":"https:\/\/www.nobleviola.com\/wordpress\/2009\/02\/15\/innovative-oregon-arts-organizations\/","title":{"rendered":"innovative oregon arts organizations"},"content":{"rendered":"

\"stubsavings_icon\"<\/a><\/p>\n

The Wall Street Journal features the Oregon Symphony (complete with photo of music director Carlos Kalmar, no less) in an article<\/a> about how arts groups are slashing ticket prices in order to keep audiences filling seats.<\/p>\n

The Elaine Calder brainstorm ticket stub cross-promotion<\/a> was also featured:<\/p>\n

To sidestep a potential pricing trap, the major arts presenters in Portland, Ore., formed a temporary coalition to boost attendance citywide. A ticket stub for a February performance at one of eight local groups can be turned in for a deal at any of the other participating groups. For example, if you purchase a ticket for the Oregon Ballet Theatre or the Portland Opera, you can present the stub at the Oregon Symphony and buy two tickets there for the price of one. While there’s no limit to how many stubs can be turned, there are fine-print conditions and blackout performances.<\/p>\n

In a city where arts groups have competed fiercely for revenue in the past, it’s the first time such a major cross-promotion has been tried. The idea was hatched by Elaine Calder, president of the Oregon Symphony, who sent an email to her local colleagues last November that detailed her plan to pull in patrons who might be staying home instead of, say, taking a ski vacation.<\/p>\n

At the Oregon Symphony, attendance and donations are holding relatively steady, Ms. Calder says, but the company’s endowment has taken a big hit, dropping 30% to below $20 million last year. That puts more pressure on paid attendance.<\/p>\n

Ms. Calder says she’s more focused on audience size than margins. “Nobody feels good in a half-empty house. Audiences feel better when their decision is validated by the full seats around them,” she says.<\/p><\/blockquote>\n

Thanks to PR director Carl Herko at the Oregon Symphony for pointing out this article (and way to go for the good press!).<\/p>\n","protected":false},"excerpt":{"rendered":"

The Wall Street Journal features the Oregon Symphony (complete with photo of music director Carlos Kalmar, no less) in an article about how arts groups are slashing ticket prices in order to keep audiences filling seats. The Elaine Calder brainstorm ticket stub cross-promotion was also featured: To sidestep a potential pricing trap, the major arts […]<\/p>\n","protected":false},"author":303,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[115,25,1088,2],"tags":[3668],"class_list":["post-1924","post","type-post","status-publish","format-standard","hentry","category-music","category-portland","category-recession","category-the-orchestra-world","tag-oregon-symphony"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pa8kC-v2","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":7780,"url":"https:\/\/www.nobleviola.com\/wordpress\/2012\/08\/22\/buy-10-oregon-symphony-tickets-and-support-can-initiative\/","url_meta":{"origin":1924,"position":0},"title":"buy $10 oregon symphony tickets and support CAN","author":"Charles Noble","date":"August 22, 2012","format":false,"excerpt":"Everyone likes cheap tickets, right? And most everyone also would like our children to have access to the arts and music education in all of the Portland Public Schools, too. You can realize both goals in one easy step by partnering with the Oregon Symphony in support of the Creative\u2026","rel":"","context":"In "art"","block_context":{"text":"art","link":"https:\/\/www.nobleviola.com\/wordpress\/category\/art\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.nobleviola.com\/wordpress\/wp-content\/uploads\/2012\/08\/logo-full.png?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":673,"url":"https:\/\/www.nobleviola.com\/wordpress\/2008\/01\/18\/eartha-kitt-one-performance-only\/","url_meta":{"origin":1924,"position":1},"title":"eartha kitt – one performance only","author":"Charles Noble","date":"January 18, 2008","format":false,"excerpt":"From the Oregon Symphony: ONE NIGHT ONLY: THE INCOMPARABLE EARTHA KITT PERFORMS WITH THE OREGON SYMPHONY (PORTLAND, Ore.) \u00e2\u20ac\u201c The seductive Eartha Kitt \u00e2\u20ac\u201c a showbiz icon whose career has spanned more than six decades of stardom in film, theater, cabaret, television and the recording studio \u00e2\u20ac\u201c makes a rare\u2026","rel":"","context":"In "the orchestra world"","block_context":{"text":"the orchestra world","link":"https:\/\/www.nobleviola.com\/wordpress\/category\/music\/the-orchestra-world\/"},"img":{"alt_text":"ek","src":"https:\/\/i0.wp.com\/www.nobleviola.com\/wordpress\/wp-content\/uploads\/2008\/01\/eartha_kitt.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":7879,"url":"https:\/\/www.nobleviola.com\/wordpress\/2012\/09\/24\/last-chance-for-parkeroso-combo\/","url_meta":{"origin":1924,"position":2},"title":"last chance for parker\/oso combo","author":"Charles Noble","date":"September 24, 2012","format":false,"excerpt":"Want so hear some of the most gorgeous Mozart piano playing ever? Want to hear a cool new piece that will make you laugh with glee? Want to have your senses overloaded with the incredible Symphonic Dances of Rachmaninoff? Your last chance is tonight at the Oregon Symphony. Get your\u2026","rel":"","context":"In "the orchestra world"","block_context":{"text":"the orchestra world","link":"https:\/\/www.nobleviola.com\/wordpress\/category\/music\/the-orchestra-world\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.nobleviola.com\/wordpress\/wp-content\/uploads\/2012\/09\/Jon_Kimura_Parker_2_orig.jpeg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":599,"url":"https:\/\/www.nobleviola.com\/wordpress\/2007\/12\/18\/oso-posts-improved-numbers\/","url_meta":{"origin":1924,"position":3},"title":"OSO posts improved numbers","author":"Charles Noble","date":"December 18, 2007","format":false,"excerpt":"I just received a press release from the Oregon Symphony outlining improved ticket sales (up only slightly from last year, but with six fewer concerts (36 vs. 39) presented it represents greater attendance per concert). Read the complete release below. (PORTLAND, Ore.) \u00e2\u20ac\u201c The Oregon Symphony closed out the first\u2026","rel":"","context":"In "music"","block_context":{"text":"music","link":"https:\/\/www.nobleviola.com\/wordpress\/category\/music\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":17915,"url":"https:\/\/www.nobleviola.com\/wordpress\/2020\/03\/18\/an-open-letter-to-my-oregon-elected-officials\/","url_meta":{"origin":1924,"position":4},"title":"an open letter to my Oregon elected officials","author":"Charles Noble","date":"March 18, 2020","format":false,"excerpt":"[Note: I've been asked to provide a basic letter or script that could be used as the basis for your own appeal on behalf of the Oregon Symphony to the powers that be in Oregon. So I offer the following up as a starting point for your own personal appeal.\u2026","rel":"","context":"In "the orchestra world"","block_context":{"text":"the orchestra world","link":"https:\/\/www.nobleviola.com\/wordpress\/category\/music\/the-orchestra-world\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5117,"url":"https:\/\/www.nobleviola.com\/wordpress\/2010\/07\/28\/to-cut-or-not-to-cut-that-is-the-question\/","url_meta":{"origin":1924,"position":5},"title":"to cut, or not to cut, that is the question","author":"Charles Noble","date":"July 28, 2010","format":false,"excerpt":"It shows how quickly the blog-based news cycle moves, that I delay a response to something I've read and I'm beat to my reply by a fellow violist (or as Robert Levine would put it: Bratsche Blogging Brother) in Minneapolis! David Stabler wrote an article on July 25 in the\u2026","rel":"","context":"In "administration"","block_context":{"text":"administration","link":"https:\/\/www.nobleviola.com\/wordpress\/category\/music\/the-orchestra-world\/administration-the-orchestra-world-music\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.nobleviola.com\/wordpress\/wp-content\/uploads\/2010\/07\/saw.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/posts\/1924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/users\/303"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/comments?post=1924"}],"version-history":[{"count":0,"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/posts\/1924\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/media?parent=1924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/categories?post=1924"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nobleviola.com\/wordpress\/wp-json\/wp\/v2\/tags?post=1924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}